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one8Select Campaign

one8Select Campaign

About

Key Deliverables:

  1. Brand Video
  2. Print Collaterals
  3. Social Media Collaterals
  4. Launch Event
  5. Interactive yet engaging

The Challenge

One8Select aimed to launch a marketing campaign to promote its premium fashion line while targeting a younger, style-conscious audience. The goal was to create an impactful campaign that aligned with the brand's modern ethos and showcased its versatile product range. The challenge was to balance storytelling with product promotion while ensuring a consistent message across multiple platforms.

one8Select Campaign
one8Select Campaign

The Solution

We developed a campaign centered around the theme of "Style Your Everyday," combining fashion-forward visuals with relatable storytelling.

  1. Created a mix of digital-first assets, including engaging social media content, influencer collaborations, and behind-the-scenes stories.
  2. Designed print collaterals for exclusive magazine spreads and store branding.
  3. Curated experiential events to amplify engagement and attract new audiences, creating memorable touchpoints.
  4. Leveraged analytics tools to optimize the campaign’s reach and engagement in real-time.

Project Result

  1. 50% Increase in Brand Awareness: Across digital and offline platforms.
  2. 35% Growth in Online Sales:Attributed to engaging content and influencer collaborations.
  3. 40% Higher Engagement on Social Media:Through curated campaigns and targeted ads.
  4. 25% Increase in Event Participation:Experiential activations created lasting impressions.

Brand Awareness

50%

Growth

35%

Engagement

40%

Event Participation

25%

  • one8Select Campaign
  • one8Select Campaign
  • one8Select Campaign

Services included in this project

Creative Design

Development of visually engaging campaign assets, including display ads, videos, and print collaterals.

Campaign Strategy

End-to-end campaign planning, including targeting, messaging, and execution strategies.

Event Activation (where applicable)

Conceptualization and execution of experiential events to amplify campaign reach.

Content Creation

Crafting compelling content for digital, social, and offline platforms to support campaign objectives.

Performance Optimization

Tracking key metrics and optimizing campaign performance to maximize ROI.

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