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Dabur Vatika Social

Dabur Vatika Social

About

Key Deliverables:

GDNs for the products of Dabur Vatika GDN

* Dabur Vatika

The Challenge

  1. Visual thinking, revamping visual identity
  2. Coming up with creative ideas and creating a brand bible for the brand simultaneously
Dabur Vatika Social

The Solution

Mad Men team took brief from the representatives of Dabur Vatika to understand the essence of the brand, the history behind it and the vision, and redesigned it according to the interest and requirements of the client.

Dabur Vatika Social

Project Result

The brand is widely accepted by the people and the footfall in the stores has increased considerably. More people are aware and active to the presence of Dabur Vatika and our target audience has been influenced to attract people in their circles about our presence, an organic reach dream come true.

  • Increased Engagement: Achieved a 105% rise in social media interactions (likes, comments, shares) across platforms.
  • Brand Awareness: Expanded Dabur Vatika’s follower base by 40%, particularly among the 20-35 age group.
  • Organic Reach Growth: Boosted organic reach by 60% through visually compelling GDN campaigns and influencer collaborations.
  • Audience Connection: Revamped Dabur Vatika’s visual identity to emphasize natural ingredients and hair care benefits, resonating with modern consumers.
  • Enhanced Brand Perception: Strengthened Dabur Vatika’s image as a premium and reliable hair care brand, increasing customer trust and loyalty.

Engagement

105%

Awareness

40%

Growth

60%

  • Dabur Vatika Social

Services included in this project

Social Media Strategy and Planning

Developed a customized strategy tailored to the client’s goals, target audience, and industry trends, ensuring consistent messaging across all platforms.

Content Creation and Design

Crafted engaging and visually appealing content, including graphics, videos, and carousel posts, to captivate audiences and boost engagement.

Platform Management

Managed the client’s social media accounts (e.g., Facebook, Instagram, LinkedIn, Twitter) by scheduling posts, responding to comments, and maintaining a cohesive brand presence.

Audience Targeting and Ad Campaigns

Ran targeted ad campaigns using data-driven techniques to reach the right audience, maximize ROI, and achieve objectives like increasing followers or driving website traffic.

Performance Analytics and Reporting

Monitored key metrics such as impressions, clicks, likes, and conversions to analyze campaign effectiveness and provide detailed performance reports.

Campaign Ideation and Execution

Designed creative, result-oriented campaigns such as contests, giveaways, and seasonal promotions to boost interaction and brand recognition.

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