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Dabur Gulabri Social

Dabur Gulabri Social

About

Key Deliverables:

GDNs for the products of Dabur Gulabri GDN

* Dabur Gulabri

The Challenge

  1. Visual thinking, revamping visual identity
  2. Coming up with creative ideas and creating a brand bible for the brand simultaneously
Dabur Gulabri Social

The Solution

Mad Men team took brief from the representatives of Dabur Gulabri to understand the essence of the brand, the history behind it and the vision, and redesigned it according to the interest and requirements of the client.

Dabur Gulabri Social

Project Result

The brand is widely accepted by the people and the footfall in the stores has increased considerably. More people are aware and active to the presence of Dabur Gulabri and our target audience has been influenced to attract people in their circles about our presence, an organic reach dream come true.

  • Increased Engagement: Achieved a 90% rise in social media interactions (likes, comments, shares) across platforms.
  • Brand Awareness: Expanded Dabur Gulabari’s follower base by 35%, particularly among the 18-30 age group.
  • Organic Reach Growth: Boosted organic reach by 50% through visually appealing GDN campaigns and creative storytelling.
  • Audience Connection: Revamped Dabur Gulabari’s visual identity to reflect its heritage and modern appeal, resonating with younger audiences.
  • Enhanced Brand Perception: Strengthened Dabur Gulabari’s image as a trusted skincare brand, increasing customer loyalty and engagement.

Engagement

90%

Awareness

35%

Growth

50%

  • Dabur Gulabri Social

Services included in this project

Social Media Strategy and Planning

Developed a customized strategy tailored to the client’s goals, target audience, and industry trends, ensuring consistent messaging across all platforms.

Content Creation and Design

Crafted engaging and visually appealing content, including graphics, videos, and carousel posts, to captivate audiences and boost engagement.

Platform Management

Managed the client’s social media accounts (e.g., Facebook, Instagram, LinkedIn, Twitter) by scheduling posts, responding to comments, and maintaining a cohesive brand presence.

Audience Targeting and Ad Campaigns

Ran targeted ad campaigns using data-driven techniques to reach the right audience, maximize ROI, and achieve objectives like increasing followers or driving website traffic.

Performance Analytics and Reporting

Monitored key metrics such as impressions, clicks, likes, and conversions to analyze campaign effectiveness and provide detailed performance reports.

Campaign Ideation and Execution

Designed creative, result-oriented campaigns such as contests, giveaways, and seasonal promotions to boost interaction and brand recognition.

Dabur Vatika Social
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