Dabur Fem Hair Removal Cream GDN

About

About Dabur Fem Hair Removal Cream

Dabur Fem Hair Removal Cream is a trusted skincare solution known for its gentle and effective hair removal. The campaign aimed to enhance brand awareness and promote the cream's benefits using Google Display Network (GDN) ads, targeting individuals looking for quick and painless hair removal solutions.

Key Deliverables:

Custom GDN ad creatives highlighting product benefits
Audience-specific targeting and segmentation
Performance tracking and continuous optimization

The Challenge

Market Competition: Competing with various hair removal products in the market.
Product Awareness: Communicating the ease of use and gentle formula effectively.
Target Audience Reach: Ensuring the ads reach individuals interested in hair removal solutions.

The Solution

Benefit-Focused Ad Campaigns: Developed visually appealing GDN ads that emphasized the key benefits, such as smooth skin, quick results, and a gentle formula suitable for all skin types.
Targeted Audience Segments: Focused on demographics like women aged 18-40 interested in personal care and beauty products.
Educational Messaging: Highlighted the ease of use and safety aspects through clear, concise messaging and engaging visuals.
Real-Time Optimization: Monitored ad performance continuously and optimized placements to maximize reach and engagement.

Project Result

Increased Impressions: Achieved over 2.5 million impressions within the target audience.
Higher Engagement: Boosted click-through rates (CTR) by 30% compared to previous campaigns.
Sales Uplift: Generated a 22% increase in online sales for Dabur Fem Hair Removal Cream.
Enhanced Brand Recognition: Strengthened brand perception, leading to a 40% rise in social media interactions and positive reviews.

Page Visits

55%

Awareness Metrics

40%

Conversions

35%

Ad Click-Through Rates

30%

Services included in this project

Creative Design

Development of visually engaging and brand-aligned display ads for GDN platforms.

Campaign Strategy

Designing tailored ad strategies to target specific demographics and geographies effectively.

Landing Page Optimization

Creation of content-rich and conversion-focused landing pages linked to the campaigns.

Remarketing Setup

Implementing remarketing campaigns to re-engage users and drive conversions.

Performance Tracking & Analytics

Monitoring and analyzing campaign performance to optimize reach and ROI.

Let's talk?

Send us an inquiry and get an estimation.